1920's Media | Time and The New Yorker

"Time: The Weekly Newsmagazine (A Prospectus)"

Prospectus

By: Briton Hadden and Henry Luce

Date: 1949

Source: Hadden, Briton and Henry Luce. "Time: The Weekly Newsmagazine (A Prospectus)." In Busch, Noel F. Briton Hadden: A Biography of the Co-founder of Time. New York: Farrar, Straus, 1949, 60–64.

About the Authors: Briton Hadden (1898–1929), along with Henry R. Luce, pioneered magazine journalism in the 1920s. In 1923, the pair, five years after graduating together from Yale University, created an entirely new format for news coverage—the newsweekly. Time magazine forever changed the way Americans received their news, offering brief reports and vivid pictures in a "timely" fashion.

Henry R. Luce (1898-1967), American magazine editor and publisher, was a powerful journalistic innovator. Luce worked with Hadden on the Baltimore...